NEW BATCH September cohorts open across all programs — No-Cost EMI on every fee.
Free Live Masterclass +91 90888 39993
Careers Ninza — business and startup leadership training
BOOK A CALL NINZA KIDS
NINZA KIDS
Careers Ninza
ENTREPRENEURSHIP LONG-TERM PROGRAM

Ecompreneurship Course

Launch, run and scale your own e-commerce business in six months.

DURATION
6 months
FEE
₹49,999
PAYMENT
₹10,000 × 6
FORMAT
Live · online
✓ Live mentor-led classes✓ Lifetime recordings✓ Certificate + placement support
Ecompreneurship course training in India — Careers Ninza, Kolkata
QUICK ANSWERS

Ecompreneurship course fee: ₹49,999 all inclusive, or No-Cost EMI of ₹10,000 × 6 with zero interest.

Duration: 6 months, part-time, with live weekday evening sessions from 7pm IST and weekend workshops.

Format: Live online across India, plus classroom batches in Kolkata, Asansol and Durgapur. Every session recorded and yours for life.

Who it suits: Beginner to job-ready. No prior experience required.

You finish with: A live store with real orders, a verifiable certificate, and twelve months of placement support.

Roles it prepares you for: Ecommerce business owner, Marketplace account manager, D2C operations lead, Category manager.

About the Ecompreneurship course

Ecompreneurship is built for people who want to own an online store, not just work on one. Over six months you take a real catalogue from sourcing to a profitable month — marketplace listings, a D2C site, paid traffic, logistics and the margin maths behind all of it.

You launch during the program. By the final month you are reading your own numbers: contribution margin per SKU, return rate, blended CAC and what to do next about each of them.

Who this program is for

If two or more of these describe you, this is the right course.

— First-time founders who want to start an online brand
— Shop and wholesale business owners moving online
— Working professionals planning a side business before quitting
— Family business successors taking the business to marketplaces
— Marketing or ops executives who want to run a full P&L

What you will learn

1 Pick a category and price a catalogue that actually clears
2 Set up and run Amazon and Flipkart seller accounts end to end
3 Build a Shopify D2C store that converts cold traffic
4 Run Meta and Google campaigns against a target CAC
5 Control margin through shipping, packaging, returns and RTO
6 Read a monthly P&L and decide what to cut, scale or reprice

Ecompreneurship syllabus

12 modules, each taught live and reviewed by a mentor.

1 Module 1 — Ecommerce business models and market selection View
•The five Indian ecommerce models: marketplace reselling, private label, D2C brand, dropshipping, aggregation — and the capital, margin and risk profile of each
•Indian market structure: Amazon, Flipkart, Meesho, Myntra, Nykaa, JioMart, ONDC and where each category actually sells
•Category selection framework: demand depth, competitive concentration, margin headroom, return rate, seasonality, regulatory friction
•Reading category data: Amazon Best Sellers rank interpretation, Google Trends for India, keyword volume as demand proxy, marketplace review velocity
•Categories to avoid as a first business and the specific reason each fails: electronics, apparel sizing, perishables, restricted goods
•Total addressable market estimation for a niche using bottom-up arithmetic rather than industry reports
•Competitive teardown: pricing ladder, review sentiment mining, listing quality, fulfilment method, ad presence
•Deciding your entry point and writing a one-page business thesis you will defend for six months
2 Module 2 — Product sourcing, costing and supplier management View
•Sourcing routes for India: domestic manufacturers, wholesale hubs (Surat, Tiruppur, Ludhiana, Moradabad, Jaipur), IndiaMART, trade fairs, import from China via Alibaba and 1688
•Supplier due diligence: GST verification, factory audit questions, sample protocol, capacity assessment, red flags in first contact
•MOQ negotiation and how to reduce first-order risk: trial orders, phased commitment, shared-mould arrangements
•Landed cost calculation: ex-factory price, GST, freight, customs duty and IGST on imports, warehousing, inward handling
•Building the master costing sheet: unit cost, packaging, shipping, marketplace commission, payment gateway, expected RTO and returns, ad allowance, net contribution
•Pricing strategy: cost-plus versus competitive versus value pricing, price laddering across variants, MRP and discount architecture
•Import documentation: IEC code, bill of entry, HSN classification, customs valuation, when a CHA is worth using
•Quality control: AQL sampling basics, pre-shipment inspection, defect tolerance and how to write a QC checklist a supplier will follow
•Supplier relationship management: payment terms, escalation, second-source strategy, protecting design and tooling
3 Module 3 — Company setup, GST and compliance for Indian ecommerce View
•Business structure choice: proprietorship, partnership, LLP, private limited — tax, liability, funding and marketplace onboarding implications
•GST registration for ecommerce: mandatory registration for marketplace sellers, place of supply rules, composition scheme ineligibility
•GST mechanics that affect margin: input tax credit on ad spend, packaging and freight; TCS collected by marketplaces; GSTR-1, 3B and reconciliation with marketplace reports
•E-way bill rules and when they apply to your shipments
•HSN code classification and the cost of getting it wrong
•Legal Metrology and packaging declaration requirements for consumer goods
•FSSAI, BIS, drug and cosmetic licensing — which categories need what
•Trademark filing: class selection, search, opposition risk, and why to file before you spend on brand
•Consumer Protection (E-Commerce) Rules obligations: mandatory disclosures, grievance officer, return and refund terms
•Bookkeeping structure from day one so that unit economics remain visible as volume grows
4 Module 4 — Marketplace operations: Amazon and Flipkart View
•Seller account setup end to end: registration, bank and GST verification, category approvals, brand registry
•Catalogue architecture: parent-child variation structure, browse node selection, attribute completeness and why it drives discoverability
•Listing optimisation: title formula, bullet hierarchy, backend search terms, A+ content, image stack requirements
•Marketplace SEO: how the A9 and Flipkart ranking systems weigh conversion rate, sales velocity, relevance and availability
•Buy Box mechanics on Amazon and Flipkart equivalents: pricing, fulfilment, seller metrics
•Sponsored ads: Sponsored Products, Brands and Display; campaign structure, ACOS and TACOS targets, bid strategy, negative keyword mining
•Fulfilment decision: FBA versus Easy Ship versus self-ship — cost, control, ranking effect, storage fee exposure
•Inventory planning: reorder point, lead time buffer, festive stock build, dead stock liquidation
•Account health: ODR, late dispatch, cancellation and policy violation metrics; appeal writing when suspended
•Returns, RTO and reimbursement claims: filing, evidence, recovery rates
•Reading marketplace reports: business report, search term report, inventory ledger, payment reconciliation
•Multi-marketplace operations and inventory sync across channels
5 Module 5 — Building your D2C store on Shopify View
•Store architecture: collection structure, navigation, filtering and how it affects both conversion and search
•Theme selection and customisation without breaking maintainability; when a custom theme is justified
•Product page conversion anatomy: image sequence, price presentation, variant selection, delivery estimate, trust block, review placement, sticky add-to-cart
•Payments for India: Razorpay and Shopify Payments setup, UPI, cards, netbanking, wallets, EMI options
•COD strategy: OTP verification, pin-code serviceability, partial advance, and the RTO arithmetic behind each
•Shipping configuration: Shiprocket and Delhivery integration, rate rules, free-shipping thresholds, delivery promise accuracy
•Tax setup: GST rates by HSN, tax-inclusive pricing, invoice compliance
•App stack discipline: reviews, upsell, WhatsApp, loyalty, subscriptions — and auditing app weight against page speed
•Store speed: image compression, script deferral, theme bloat, Core Web Vitals on Indian mobile networks
•Policy pages that reduce disputes: shipping, returns, refunds, privacy, terms
•Analytics foundation: GA4 ecommerce events, Meta Pixel and Conversions API, Google Ads conversion tracking, server-side tagging
6 Module 6 — Traffic engine: paid acquisition View
•Allowable CAC derivation from contribution margin and repeat rate before any spend
•Meta campaign architecture for ecommerce: Advantage+ Shopping, broad prospecting, catalogue retargeting, exclusion logic
•Creative system: concept diversity over variation, format coverage, hook construction, UGC sourcing, testing cadence and fatigue signals
•Google: Performance Max with a clean Merchant Center feed, Standard Shopping for hero SKUs, brand search separation, Search with negative discipline
•Merchant Center feed optimisation: titles, attributes, GTIN, image policy, disapproval troubleshooting
•Measurement stack: server-side Conversions API, enhanced conversions, deduplication, offline conversion upload where sales close on WhatsApp
•Scaling rules: budget increment limits, campaign-level versus duplication, geography expansion into tier-2 and tier-3 India
•Diagnostic sequence when performance drops: tracking, frequency, landing page, auction conditions, self-inflicted changes, then creative
•Festive season planning: audience build-up, CPM inflation, inventory and courier capacity, creative pre-production
•Blended CAC and contribution reporting that a founder or investor will accept
7 Module 7 — Organic and owned channels View
•Ecommerce SEO: category page architecture, product schema, collection content, internal linking, image optimisation
•Buying-guide content that captures commercial intent search rather than informational traffic
•Marketplace organic ranking as a distinct discipline from Google SEO
•WhatsApp as a primary retention channel in India: Business API, template messages, opt-in compliance, abandoned cart and reorder flows
•Email and SMS lifecycle: welcome, browse abandon, cart abandon, post-purchase, winback, replenishment
•Organic social and creator seeding: micro-influencer economics, barter versus paid, content rights
•Marketplace review generation within policy, and D2C review collection that survives scrutiny
•Referral and loyalty mechanics that actually change repeat rate
8 Module 8 — Logistics, fulfilment and reverse logistics View
•Courier selection and mix: cost per shipment, serviceability, delivery success rate, RTO rate by partner
•Warehousing options: home operation, 3PL, marketplace fulfilment, multi-warehouse for delivery speed
•Packaging design for damage reduction, dimensional weight and unboxing experience within cost
•NDR management: undelivered attempt handling, customer contact workflow, reattempt versus RTO decision
•RTO reduction levers: COD verification, address quality, delivery expectation, pin-code exclusion
•Returns processing: inspection, restocking, refurbishment, write-off policy
•Weight discrepancy and courier claim disputes and how to win them
•Serviceability expansion and the cost of serving remote pin codes
9 Module 9 — Unit economics, finance and working capital View
•Contribution margin by SKU and why blended margin hides loss-making products
•Full P&L construction for an ecommerce business: revenue, COGS, fulfilment, marketing, platform fees, overheads
•Cash conversion cycle: supplier payment terms, inventory days, marketplace payout cycles, and why profitable businesses run out of cash
•Working capital requirement modelling and funding options: revenue-based finance, invoice discounting, marketplace lending, term loans
•Inventory as a financial decision: holding cost, obsolescence risk, stock-out cost
•Cohort analysis: repeat rate, order frequency, lifetime value by acquisition channel and month
•Break-even ROAS, payback period and the difference between first-order and lifetime economics
•Pricing changes as a margin lever, and testing price without destroying volume
•Monthly financial close discipline and the five numbers to review every week
10 Module 10 — Brand, positioning and defensibility View
•Positioning that excludes: choosing the customer, situation and mechanism you are actually for
•Category entry point strategy: being remembered for a specific buying occasion
•Verbal identity: naming, tone, product description voice, and eliminating category clichés
•Visual identity and packaging as the highest-frequency brand touchpoint in ecommerce
•Building defensibility without capital: proprietary sourcing, formulation, community, service standard, data
•Customer service as a brand and margin decision: response time, refund policy, escalation
•Reviews and reputation management across marketplaces and D2C
•When to invest in brand versus performance, and how the two compound together
11 Module 11 — Scaling, team and systems View
•Deciding what to scale: SKU expansion, category adjacency, geography, channel, or price point
•Standard operating procedures for listing, dispatch, customer service and returns
•First hires in an ecommerce business and the order to hire them in
•Tooling stack: ERP or inventory management, helpdesk, analytics, accounting integration
•Delegation without losing control of margin: dashboards, approval limits, weekly review rhythm
•Quick commerce, ONDC and emerging Indian channels — how to evaluate a new channel before committing
•Exports and cross-border selling: Amazon Global Selling, documentation, payment collection, pricing for foreign markets
•Exit and valuation basics: what acquirers look for in an Indian D2C brand
12 Module 12 — Capstone: launch and operate a real business View
•Week 1–2: category thesis, competitive teardown and costing sheet reviewed by a mentor
•Week 3–6: supplier shortlisting, samples, first inventory decision and catalogue creation
•Week 7–10: marketplace listings live and D2C store built, tracking verified end to end
•Week 11–16: paid traffic live against a defined allowable CAC, weekly numbers review
•Week 17–20: retention flows, review generation, RTO reduction and margin improvement
•Week 21–24: full P&L, cohort analysis and a documented scale-or-stop decision with the arithmetic behind it
•Final review: business defended before mentors as if to an investor, including what failed and why

Tools you will work in

ShopifyAmazon Seller CentralFlipkart Seller HubMeta Ads ManagerGoogle AdsGA4Excel / Sheets

What you walk out with

OUTCOME
A live store with real orders
OUTCOME
A costed catalogue and pricing model
OUTCOME
A repeatable acquisition channel

Roles this prepares you for

Salary depends on your city, experience and the strength of your project, so we do not publish package figures we cannot substantiate.

Ecommerce business ownerMarketplace account managerD2C operations leadCategory manager

Fees and payment

TOTAL PROGRAM FEE
₹49,999
All inclusive. No registration or material charges.
PAYMENT PLAN
₹10,000 × 6
No interest, no processing fee. First instalment at enrolment.
✓  Live classes with a working practitioner
✓  Lifetime access to every recording
✓  Weekly doubt-clearing session
✓  Certified project reviewed by a mentor
✓  Rejoin any future batch free if you fall behind

Ecompreneurship training across India

Batches are live online, so learners join from every state. These are the cities we hear from most — each has its own page with local batch and fee details.

See all locations across India →

Ecompreneurship — frequently asked questions

Still unsure? Call an advisor on +91 90888 39993.

What is the Ecompreneurship course fee in India?+

The Ecompreneurship course fee at Careers Ninza is ₹49,999, inclusive of everything. You can pay it as ₹10,000 × 6 under our No-Cost EMI plan, with no interest and no processing charge. The fee covers all live classes, lifetime recordings, weekly doubt-clearing sessions, assessments, the mentor-reviewed capstone project and placement assistance.

Is Ecompreneurship available online across India?+

Yes. Every batch runs live online, so you can join Ecompreneurship from anywhere in India. We currently have students from Kolkata, Asansol, Durgapur, Siliguri, Howrah, Gwalior, Patna, Ranchi, Bhubaneswar, Guwahati, Pune, Mumbai and many other cities, plus learners outside India. On-site delivery is available in Kolkata, Asansol and Durgapur, and on request in other cities for corporate or campus groups.

How long is the Ecompreneurship course and what is the weekly time commitment?+

Ecompreneurship runs for 6 months. Plan on six to eight hours a week: two live weekday evening sessions plus project work, with occasional weekend workshops. Working professionals complete it without taking leave.

Do I need prior experience to join Ecompreneurship?+

Beginner to job-ready. The course starts from first principles and the mentor calibrates pace to the batch. No technical or coding background is required. If a specific prerequisite genuinely matters for your goal, the advisor will tell you honestly on the counselling call rather than take the enrolment.

Who teaches Ecompreneurship?+

A working practitioner in the field, not a full-time trainer. Careers Ninza has more than 100 industry mentors who teach while still doing the job, so the examples come from current work rather than a textbook. You can ask which mentor is assigned to your batch before enrolling, or meet them at a free live masterclass.

What will I build during the Ecompreneurship course?+

One real capstone project, scoped in the first fortnight and carried through every module: a live store with real orders. It is reviewed by your mentor with written feedback, and it is what interviewers or clients actually discuss with you afterwards.

Is the Ecompreneurship certificate recognised?+

You receive a verifiable Careers Ninza industry certificate with a unique ID and a public verification link, issued by Ninza Career Solutions Pvt. Ltd. once your project is accepted. It is an industry certificate, not a government-accredited degree or diploma, and we say so plainly. Its weight comes from the reviewed project behind it.

Does Ecompreneurship include placement support?+

Yes. Long-term programs include portfolio review, resume and LinkedIn clinics, mock interviews with working professionals, and referrals to our hiring partner network, for twelve months after completion. There is no success fee and no income-share agreement. We do not guarantee employment, and we would be cautious of any institute that does.

What career roles does Ecompreneurship prepare me for?+

Ecommerce business owner, Marketplace account manager, D2C operations lead, Category manager. Salary depends on your city, prior experience and the strength of your project, so we do not publish package figures we cannot substantiate; an advisor will give you an honest band for your target role and city.

What if I miss classes or fall behind in Ecompreneurship?+

Every session is recorded and stays yours for life. There is a weekly doubt-clearing slot where you can bring your own work, and if you fall too far behind you may rejoin any future batch of Ecompreneurship free of charge, with no conditions.

How is Ecompreneurship at Careers Ninza different from a recorded online course?+

It is live and never pre-recorded. There is no cheaper self-paced tier, because removing the live class removes the reason the course works. Batches are capped so a quiet student still gets asked questions, and the mentor reviews your project personally rather than auto-marking a quiz.

Can I see a Ecompreneurship class before paying?+

Yes. Careers Ninza runs free live masterclasses every week. Reserve a seat, watch a practitioner teach for ninety minutes, ask questions, and then decide. To enrol or to ask which batch suits you, call +91 90888 39993 or message us on WhatsApp.

How do I enrol in Ecompreneurship?+

Call +91 90888 39993, email [email protected], or send an enquiry on WhatsApp from this page. An advisor confirms whether Ecompreneurship fits your goal, then sends written confirmation of your batch, the fee and No-Cost EMI of ₹10,000 × 6. Seats are capped, so batches close once full.

Ecompreneurship across India — city questions

Same class, same fee, same mentor, wherever you are.

Is Ecompreneurship available in my city?+

Yes. Every batch runs live online, so learners across India attend the same class in real time — including Visakhapatnam, Guwahati, Patna, Raipur, Ahmedabad, Surat, Vadodara, Gurugram, Ranchi, Bengaluru and every other city and town. There is no separate recorded version for students outside Kolkata, and no city has a different curriculum.

Does the Ecompreneurship course fee change by city?+

No. The fee is ₹49,999 everywhere in India, with the same No-Cost EMI of ₹10,000 × 6. We do not price differently for metro and non-metro learners, and there are no travel or centre charges for online batches.

Do you have a classroom centre near me?+

Classroom batches run in Kolkata, Asansol and Durgapur. Everywhere else in India is served by live online delivery, which most working professionals and students prefer. On-site delivery in other cities is available for corporate teams and college groups on request.

What are the batch timings for people in different time zones within India?+

India runs on a single time zone, so timings are identical nationwide: weekday evening sessions from 7pm IST with weekend workshops. Every session is recorded and stays yours for life, so a late shift or travel never costs you a module.

Will placement support help me find work in my own city?+

Yes. Our hiring partner network covers roles across Indian cities, and a growing share of openings are remote and open to candidates anywhere in India. We share your profile only with your consent, for a specific role. We do not guarantee employment.

Other programs you might consider

MARKETING Digital Marketing Entrepreneur 6 months · ₹49,999 GROWTH Performance Marketing & Growth Hacking 3 months · ₹24,999 ANALYTICS Business Intelligence & Data Analytics 6 months · ₹49,999

Seats in every batch are capped

Talk to an advisor for fifteen minutes. We will tell you whether Ecompreneurship fits your goal — or which program does instead.

APPLY NOW CALL +91 90888 39993